Company

About Breakaway Media

Purpose-built media for the cycling community. Born from ESPN, MTV Networks, and PBS member stations — designed to bring grassroots sports to the national level.

Photo by Jason Ryder
Founder

Glenn McCreedy

Founder & Producer

Glenn McCreedy has spent his career in broadcast media and marketing — from producing at ESPN, MTV Networks, PBS member stations, and  to building the media infrastructure that supports Southern Arizona’s cycling community. As founder of Breakaway Media and co-founder of the Tucson Velodrome Citizens Committee, Glenn bridges the gap between national-level sports production and grassroots community building.

Glenn also served as president and director of marketing with Bisbee Cycling Productions Inc. in production of La Vuelta de Bisbee, Southern Arizona’s premier multi-stage road cycling event.

Most recently, Glenn formalized Breakaway Media’s role as the Official Media Partner of the Tucson Velodrome, securing an agreement to lead corporate sponsorship marketing for the facility. This partnership unites his media production and marketing expertise with a shared mission to grow the sport of cycling in Southern Arizona — bringing purpose-built media strategy and sponsor activation to one of the nation’s most exciting cycling destinations.

Our Mission

Where Speed Meets Story

Produce world-class sports media that connects sponsors to the cycling community through innovative content, authentic storytelling, and measurable partnership activations at the Tucson Velodrome and beyond.

Born from decades of experience at ESPN, MTV, and ABC, Breakaway Media brings broadcast-caliber production to the grassroots cycling scene. As the official media partner of the Tucson Velodrome, we bridge the gap between national-level sports media and the local community — creating content that serves riders, attracts sponsors, and grows the sport for everyone.
Brand Attributes

What We Stand For

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Credible

We know the sport. We earned that knowledge through decades of production experience, not through bluster.

Innovative

New formats, new platforms, new ways to connect sponsors with audiences. We push the medium forward.
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Bold

Break from the pack. Tell the story. Show the way. We take creative risks that make content memorable.
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Community-Driven

Everything we produce serves the cycling community — riders, families, sponsors, and spectators.
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Authoritative

Broadcast-caliber standards applied to every project. We set the bar, not follow it.
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Inclusive

Cycling belongs to everyone — track, road, gravel, women’s racing, community rides. We cover the full breadth of the sport.

Let's Work Together

From sponsorship activations to corporate video — broadcast-caliber production for your brand.