All Entries Tagged With: "microsites"
WordPress for Microsites and Landing Pages – part 2
In Part 1, we talked about getting started with WordPress to develop your e-commerce microsites and landing pages. In Part 2, we complete the process of how to get these up and running. Installation and Activation–WordPress, Themes and Plug-ins Being open source, WordPress is free. One advantage of using the Web hosting services of a [...]
WordPress for Microsites and Landing Pages – part 1
Ironically, one of the beauties of using WordPress to create microsites and landing pages is that WordPress is essentially a blogging platform. An open-source content management system application, WordPress offers a simple, uncomplicated interface to create and maintain functional and aesthetically-pleasing Web sites quickly and easily. WordPress has come a long way from the days [...]
Microsites and Landing Pages
Yes, it’s a golden age in online marketing. We’re seeing something of a resurrection of Web site marketing in the form of microsites and landing pages. New marketing programs are getting a jolt of Web juice with these new strategies. Okay, first microsite and landing page 101. Use the KISS principle — a microsite may [...]