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My thriller, THE SHOP, has had a checkered career. This book got me the agent of my dreams, one of the best in the business, who could get the undivided attention of every big publisher in New York. She read the book on a plane during a terrible thunderstorm, and told me that reading the book was the only thing that kept her mind off the prospect of the plane crashing. She was positive the book would sell, and sell very well.

But that didn’t happen.

Meanwhile, my husband Glenn and I had built a promotional blog to attract agents and publishers called “Who Killed Brienne Cross”? whokilledbriennecross.com

Putting together “Who Killed Brienne Cross” was a labor of love. We created an alternate reality, adding stories, interviews, photos, and comments over two years’ time. Some of our friends commented, too—and those comments are pretty funny. If nothing else, “Who Killled Brienne Cross” should qualify as a very nice piece of performance art. But I’d be lying if I told you I didn’t yearn to show it off to the world.

Fast-forward to the summer of 2011. Thomas & Mercer, Amazon’s thriller imprint, bought THE SHOP as part of a three-book deal. THE SHOP will be rereleased, newly-edited and packaged, on February 6, 2012.

No longer will we have to find a way to promote the book to publishers.

Now we want to promote THE SHOP to readers.

And so I have this labor of love—I’ll be frank with you, this is my baby—still sitting up there on the Internet, pretty as a picture and twice as sweet, and I’d like to put it to work.

So I’m asking. Readers, fellow authors, entrepreneurs, marketing gurus, publishers, husbands, wives, kids, cute little kittens and puppies. How can we use this site to get the news out about THE SHOP? I’d love ideas, no matter how crazy, off-the-wall, staid, obvious, creative, or scintillatingly brilliant.

Please help.

whokilledbriennecross.com

As the article indicates, Amazon has the power to make markets: “It can make new markets that no one knew existed. Robot-Zombie erotica? Amazon already knows who would be interested in it and could create a bestseller list and populate it with titles anytime it wanted.”

Breakaway Media’s author J. Carson Black has enjoyed great success with us in indie publishing. Now with Amazon Publishing’s Thomas & Mercer thriller/mystery imprint getting ready to publish Black’s THE SHOP in a new edition on Feb. 6th, it will be exciting and very interesting to see how Amazon’s power will be applied to the marketing of THE SHOP and future books by Black and other authors.

This really is a no-brainer. All you have to do is look at the evolution of Amazon’s core business strategy. From the very beginning, Amazon took a loss in order to dominate the market. How many of you remember industry experts scratching their heads in the late 90′s and early 2000′s as Amazon operated at a loss year after year. Now look at the company.

Follow the money. How does Amazon make the cash register ring. Yes, they’re making tons on selling Kindles. But that is only their “best selling product” (singular). How many thousands of other similarly best selling products do they have? Cumulatively, those sales dollars dwarf Kindle sales.

In the case of their Kindle Digital Publishing platform, it’s the eBook sales that are going through the roof. What are people using to buy those eBooks and read them? The Kindle. It’s like the old marketing strategy of giving away the razor and making your bones on selling the razor blades. Why would their tablet(s) be any different? Who knows what new revenue streams they will develop using their tablets as the user interface and the delivery device?

Crime thriller Disintegration by Scott Nicholson is available at Amazon, Amazon UK, B&N, and Smashwords. Signed copies available at Haunted Computer.

Disintegration was written four or five years ago during a dark time in my life. The title just sums up what was going on, and what I had to write to survive. I knew it was going to be dark and bleak, and that good people would do bad things and terrible people would do worse things. The evil twins are just a symbol of where I was at the time. And I knew the ending was not going to be happy, and I put off writing the last five pages for nearly a year because I knew what had to happen and I didn’t want to type it and make it real.

I don’t think I ever showed it to my agent. I thought it was too dark to ever share with people, and I was a little ashamed of what it revealed about me. I think stories help us solve what is going on inside our heads and hearts, but it also leaves us vulnerable because written communication is so personal and intimate. If it wasn’t for self-publishing, and the encouragement of mystery writer Vicki Tyley, I never would have released it. My wife said, “Somebody might need that message.”

With low expectations, I put it out during my 90-day Kindle Giveaway Blog Tour last fall, and it hit #30 on the Kindle list. That was weird, to have the biggest success of my writing career on a book I never wanted to publish, on my own, after six books with a traditional press. That taught me something about “writing to market” or “writing to please people.” First, you have to take chances and put it all there. If you get the back end, and the connection with readers, that’s the bonus and completes the purpose of the story.

Luckily, I’ve put the pieces back together over the years since I first wrote the novel, and it helped launch me onto other books and success. I owe a bit to Jim Thompson and James M. Cain and some of the other noir writers, and William Goldman, Shirley Jackson, Kurt Vonnegut, Richard Brautigan, Patricia Highsmith, Dean Koontz, Stephen King, Ira Levin, James Lee Burke…that list could just keep going.

I am a full-time writer now, but I’m only as good as whatever chance I take today, whatever basic principles of the craft I discover anew, and whatever I get back from a reader. Really, I’m only as good as the last sentence. And the next. There’s no other way to write a novel except by building it out of nothing. It’s easy to stay humble when you are tackling something that is essentially impossible. Once in a while, you get lucky and the words fall in place and share something about what it’s like to be on the crazy ride we call Life.

Enjoy the ride.

—
Scott Nicholson is author of more than 20 books, including Liquid Fear, The Red Church, and Speed Dating with the Dead. His website is www.hauntedcomputer.com and he wastes too much time being clever on Facebook and glib on Twitter

Scott Nicholson
http://www.hauntedcomputer.com
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About Sibel…

Sibel Hodge is the author of romantic comedies and chick lit mysteries. In her spare time she’s Wonder Woman!

Her first novel, Fourteen Days Later, was short-listed for the Harry Bowling Prize 2008 and received a highly commended by the Yeovil Literary Prize 2009. It is a romantic comedy with a unique infusion of British and Turkish Cypriot culture. Written in a similar style to Sophie Kinsella and Marian Keyes, Fourteen Days Later is My Big Fat Greek Wedding meets Bridget Jones. My Perfect Wedding is the sequel to Fourteen Days Later, although it can be read as a standalone novel.

The Fashion Police was a runner up in the Chapter One Promotions Novel Competition 2010 and nominated Best Novel with Romantic Elements 2010 by The Romance Reviews. It is a screwball comedy-mystery, combining murder and mayhem with romance and chick-lit, and the first in a series featuring feisty, larger-than-life insurance investigator, Amber Fox. Written in a similar style to Janet Evanovich and Myron Bolitar, The Fashion Police is Stephanie Plum meets Harlan Coben. Be Careful What You Wish For is the second Amber Fox Mystery.

Tell us a bit about Be Careful What You Wish For…

Be Careful What You Wish For is the second Amber Fox murder mystery that follows on from The Fashion Police:

For fans of Janet Evanovich, Kate Johnson, and Gemma Halliday…

Armed with cool sarcasm and uncontrollable hair, feisty insurance investigator Amber Fox is back in a new mystery combining murder and mayhem with romance and chicklit…

Three deaths.
A safety deposit box robbery.
The boxing heavyweight champion of the world.

Somehow, they’re all related, and Amber has to solve a four year old crime to find out why.

As she stumbles across a trail of dead bodies and a web of lies spanning both sides of the social divide, it’s starting to get personal. Someone thinks Amber’s poking her nose in where it’s not wanted, sparking off a game of fox and mouse – only this time, Amber’s the mouse.

Amber’s forced to take refuge in the home of her ex-fiancé, Brad Beckett, and now it’s not just the case that’s hotting up. So is the bedroom…

All Levi Carter wanted to be was the boxing heavyweight champion of the world, but at what cost?

All Carl Thomas wanted was to be rich, but would his greed be his downfall?

All Brad Beckett wants is to get Amber back, but there’s a reason for the ex word.

Be careful what you wish for…you might just get it.

Amber Fox is a feisty, wise-cracking insurance investigator with wild hair. Is she anything like you at all?
Absolutely! She’s got a lot of her in me but I’m not telling you exactly which bits for fear I might incriminate myself!

What was your favorite part of Be Careful What you Wish For?
Ooh, that’s sooo hard! It’s my baby so it’s all my favourite. I love the fact that it’s got a solid mystery combined with a lot of humor, wit, and romance. Probably typing The End is my favourite part – then you know that all the ideas in your head have finally come together.

Will we get to hear more from Amber Fox in the future?
Amber loves to talk so she’ll definitely back to tell another story. Just try and shut her up!

How do you get the ideas for your books?
It’s all the voices in my head that make me do it. I write so I won’t have to be medicated!

Do you ever suffer from Writer’s Block?
Sometimes. When that happens I usually drink a bottle of wine and throw ideas around with my husband. Well, that’s my excuse for cracking the wine open anyway!

What’s your favorite thing to snack on while writing?
Nuts (no jokes, please!).

Do you plot everything before you start writing or do you just see where the story takes you?
I’m definitely a fly-by-the-seat of my Wonder Woman knickers kind of girl! I think I’ve got Plotophobia. I make most of it up as I go a long – creative or crazy? I’m not sure which.

What are you working on now?
I’m working on some new ideas for my next chicklit novel which will be called The Hen Party. It’s about a group of girls who go to Vegas for…yes, you’ve guessed it, a hen party. But they end up getting much more than they bargained for. I’m also hoping to start the next Amber Fox mystery at the end of summer.

Do you have any advice for aspiring indie authors?
First and foremost, you have to write a good book with a good blurb and cover if you want to succeed. But to do that, you need to learn your craft well. That’s the first hard bit over with! The second is marketing and promoting, and this is pretty hard, too. What works for someone else won’t always work for you, and it takes up a lot of time that you could spend on writing. But I’ve mingled with some inspiring and fantastic authors and met some great fans because of it. Would you get that if you were trad-pubbed with a marketing department? I don’t think so. Being on a personal level is so much more rewarding.

I think you can do anything you want to in life. You might have to go a different route to get there than you originally thought, but if you never try, you never know what might be. Go for it!

What do you do besides write?
Promotion takes up a lot of my time, but it’s lovely to interact with other readers and authors. I swim, do yoga, walk, read. Oh yes…and the occasional bottle of wine!

More about Sibel…

Sibel talks to WG2E about how she went from 200 rejections to Amazon top 200! http://thewritersguidetoepublishing.com/welcome-to-the-wg2e-sibel-hodge

Sibel’s interview on The Eerie Digest, the Online Mystery and Hollywood Insider Magazine. http://www.eeriedigest.com/wordpress/2011/07/interview-with-author-sibel-hodge/

Sibel talks about plotting her novels on Traci Hohenstein’s blog. http://msthriller.wordpress.com/2011/04/29/guest-blog-by-sibel-hodge/#comment-152

You can find out more about Sibel on her website: http://www.sibelhodge.com/

Be Careful What You Wish For is available from:

Amazon.com http://www.amazon.com/gp/product/B004VGWJYE/ref=s9_simh_gw_p351_d0_i4?pf_rd_m=ATVPDKIKX0DER&pf_rd_s=center-2&pf_rd_r=04MN44YYE7YSJ8C0369G&pf_rd_t=101&pf_rd_p=470938631&pf_rd_i=507846

Amazon.co.uk
http://www.amazon.co.uk/Careful-What-Amber-Mystery-ebook/dp/B004VGWJYE/ref=sr_1_3?ie=UTF8&s=books&qid=1310631718&sr=8-3

Smashwords
http://www.smashwords.com/books/view/51824

And Sibel will be doing a live Facebook chat at http://www.facebook.com/summerbookclub on Saturday night July 23rd at 6.30 pm UTC/GMT – which for the US is 11.30 Pacific, 12.30 Mountain, 1.30 Central, and 2.30 Eastern. She’ll be giving away an ebook copy of Be Careful What You Wish For to one lucky commenter!

Facebook Alert! J. Carson Black will be doing a live Facebook chat on Saturday July 16th at 4:30 p.m. Eastern time at facebook.com/summerbookclub. Please join us with your questions for J. Carson.

*****

When I decided to write a new thriller, I had several ideas on the table. None of them made the final cut. The idea for THE SHOP came out of the blue, thanks to a cable TV news show.

Come to think of it, most of my ideas come out of left field. When one of these ideas strikes, it’s like being hit by lightning. I get a tingle in my gut and then my mind starts working a hundred miles a minute.

This time, my husband Glenn and I were watching cable news while eating dinner. John Mark Karr’s plane was coming into Boulder, Colorado, where he would face charges for killing JonBenet Ramsey. He’d been flown over from Europe, dining on shrimp cocktail and entertaining his captors—federal marshals, I believe—and generally having a great time of it. Now the press was lined up along the airstrip in Boulder to cover his arrival. Picture the private jet coming in for a landing, with all the pomp and circumstance of the Space Shuttle. The reporters, the news vans, the cameras, the microphones, the breathless reporting on the ground and in the studio: an absolute frenzy!

Glenn and I looked at each other. This was a farce worthy of commentary. This is the new American way: celebrity from nothing. It turned out later that John Mark Karr was playing everybody. He didn’t kill JonBenet Ramsey. But he’d fulfilled his purpose—he’d fed the hungry maw of the media for a short time.
Something could be done with this—the distraction of celebrity. That was the seed for my story, THE SHOP.

In the opening scene of THE SHOP, celebrity Brienne Cross is killed in her Aspen chalet, along with the four finalists of her reality show, SOUL MATE, and the producer of the show.

I knew right away who killed them. But why?

Even the killer wants to know why. And so he sets out to find the truth.

Getting a plot idea from television news. Who knew?

*****

J. Carson Black is the author of THE SHOP—available for purchase as a Kindle ebook for $0.99 (USD)—a Summer Book Club promotion for a limited time at amazon US and amazon UK.

Learn more about J. Carson at her website and blog at jcarsonblack.com

Follow her on Twitter at twitter.com/jcarsonblack

Fan her Facebook page at facebook.com/pages/J-Carson-Black-Author-Page

J. Carson Black will be doing a live Facebook chat on Saturday July 16th at 4:30 p.m. Eastern Daylight Time at facebook.com/summerbookclub.
Please join us with your questions for J. Carson.

* * * * *

I BURNED MY BRA FOR THIS?
ONE WOMAN’S FANTASY

I’m a Baby Boomer. Which means that I remember bell-bottoms, Happy Days, and having only three channels on the television. I played Donny Osmond albums on a record player. My parents watched Gunsmoke, and on Sunday nights we all watched The Wonderful World of Disney. In the living room. Together. On the only television we owned. Imagine that! I remember the first time I saw Bonanza in color. I remember the first time I heard about remote controls for televisions. The whole idea seemed ridiculous. With three channels, really, how often would it be needed? I remember the Watergate hearings playing on the television when I came home from school.

I also remember watching feminists (does anyone use that word anymore?) burn their bras and march for equal rights. I grew up believing that a woman deserves equal pay for equal work and that a woman is not defined by the man she marries or by the children she gives birth to. In fact, we were told that both men and children were optional. The idea seemed revolutionary at the time. It still does. Women were mad as hell and they weren’t taking it anymore. We called it Women’s Liberation, and though it was never said, it was certainly implied (and believed in most circles) that a woman who did not work was a bit inferior to a career woman. That was when such women were called housewives and not “stay at home” moms. Women were divided into two groups – those who worked and those who didn’t. Back then, no one thought that staying home and taking care of a family and home was work. The women of my generation wanted more, demanded more, and believed we were entitled to just that – more. We sometimes looked at our own mothers, most of whom did not have real jobs, as women who simply did not understand that there was more to life than being a mother. If truth be told, we thought they were a bit simple-minded and we secretly vowed to do more with our lives.

And yet…as this Baby Boomer looks at her life, I realize nothing I have ever done, or will ever do, is as important as being a mother. Not career, volunteer work, graduate school, or any creative pursuit. Nothing else even comes close to being a mother. Period.

One of my children lives half an hour away, another is one state away, and the third is on the other side of the world in Denmark. Yesterday, my husband and I spent the entire day with our two-year-old granddaughter. She then spent the night. As I write this, I hear her gentle breathing in the baby monitor positioned atop the table close to where I sit.

To say that my children, and now my granddaughter, have filled my life with love and joy is an understatement. As children, they expanded my heart in ways I could never have imagined. For the first time in my life, I not only understood, but received unconditional love. As adults, they are three people that I know I can always count on. They will always be there for me. Just as I will always be there for them. Can you say the same about your career?

There used to be a tv show called Fantasy Island. People visited the island and lived out their fantasies – no matter how wild (okay, not that wild – this was primetime family tv in the seventies). Not too long ago, my husband and I had a discussion about that old tv show and asked each other – What would your fantasy be? Mine was easy. If I could have a Fantasy Island day, I would relive one day with my children. My son would be 10, which would make my daughters 4 and 2. We would spend the day doing whatever they wanted. Going to the park, going to the movies, playing games, baking cookies, or just sitting on the floor playing with Legos and Barbies. I would hug them a lot. And kiss the tops of their heads. And take tons of pictures. I wouldn’t cook. I wouldn’t clean. And I wouldn’t worry about my career.

I would watch my son show his younger sisters how to do things, like he always did in his older brother sort of way. I would watch my 2 year-old daughter follow her older 4 year-old sister around the room, shadowing her every move. Just as she did, even through their college years when they shared an apartment near Indiana University. I would watch the older sister taking care of her younger sister, as if she were her baby. Which is what she called her when she was born – my baby.

Bedtime would be later than usual on that fantasy night. I would tuck them into their beds, fresh from baths and smelling of shampoo. The girls smelling like baby lotion. My son would hug me goodnight with his long skinny arms and tell me he loves me. And I would feel the truth in that. I would tuck in my girls and tell them it is time to go to sleep. I would take extra care in covering the older girl’s feet, because she always kicked her blankets off during the night. I would kiss the baby and hold her a little longer, because I would know that, as I type this she is in Denmark which makes visiting tough.

And, as I walk down the hall and turn out the lights, I would call out to all of them, as I always did… “Goodnight. Love you. Sweet dreams. See you in the morning.”

And that would be my fantasy day. Oddly enough, it has nothing to do with my career as a writer. Even though being a writer has always been my dream. My first novel, Life is But a Dream, was published earlier this year. The main character, Grace Adams, is a woman facing an empty nest and the possible demise of her marriage. Grace withdraws to a secluded lake cabin to redefine her life and try to find a reason to continue living. While at the lake, Grace not only finds renewed purpose and hope, but when things take a turn for the worse at the lake, she finds a strength she never knew she possessed. The novel is thought-provoking, sometimes frightening, and often funny (just like life). It is also, very definitely, fiction.

Even though my “nest” is empty, I am enjoying this time and this new focus on my career. I am not suicidal or lacking in purpose. My husband and I both work from home (he designs websites), we live on a lake, and our schedule is our own. It is truly a wonderful time in our lives. Sometimes I have popcorn for dinner. Enough said.

But, would my current life be as wonderful if I had not pursued career and graduate school and developed the skills I am using now? Probably not. I managed to combine work and school and motherhood. I believed I could have it all, and do it all, but to be honest – the kids always came first. And being a mother is the strongest and best part of my identity. It is the thing I am most proud of. My greatest achievement. And, once in a while, I miss those days when toys where scattered across the floor, the washer was always running, and we bought eight gallons of milk a week.

If you have children at home, cherish those simple every-day moments with them. They really will be gone in the blink of an eye – sooner than you can possibly imagine. Get off of your computer. Now. Go sit on the floor and play a game. Pop some popcorn, put on one of their favorite movies, and cuddle up on the couch. Live that “fantasy” right now. You will never be able to recapture these moments again. Enjoy them now. There is no greater gift than the love of your children. Spend the rest of your day letting it pour over you. And pour your love right back over them.

As I type this, I can hear my granddaughter waking up. I am shutting my computer off, too. Right now, I am going to go upstairs and scoop her up from her crib. She will probably wrap her little arms around my neck and ask, “Play blocks, Bomb Bomb?”

And we will play blocks.

Cheryl Shireman is the author of Life is But a Dream which can be purchased as an ebook for 99 cents at Amazon US Amazon UK Barnes&Noble or as a paperback for 11.99 at the Amazon locations. Learn more about Cheryl at her website and blog at http://www.cherylshireman.com or by following her on Twitter http://www.twitter.com/cherylshireman or on Facebook http://www.facebook.com/cherylshireman or her books page http://www.facebook.com/cherylshiremanbooks

Reminder:  She will be doing a live Facebook chat on Saturday July 9^th at 4:30 p.m. Eastern time at http://www.facebook.com/summerbookclub Please join us with your questions for Cheryl!

Zandri comments, “I could stare at this cover forever…Or perhaps have a poster of it framed and hung in my living room.”

He goes on to say:

“Darkness on the Edge of Town is one such thriller that is a runaway bestseller (Carson is currently smoking my sales numbers). What makes this novel enticing initially is the cover. Its depiction of a neon lit street corner screams noir. The image has depth and wickedness in it, and mucho suspense. Words appear floating over the image…words that appear to have been typed on an old fashion Smith Corona typewriter. The kind Dash Hammett might have used when writing The Maltese Falcon, or when typing up a grocery list for his mistress Lillian Hellman which no doubt included several bottles of gin.”

Read Vincent Zandri’s blog post, Sunday Blog in Bed: The Eye of the Reader, and see why a great cover is an important element in the overall mix of what makes an eBook novel successful in the new realm of publishing.