breaking away from the pack

Readers, Writers, and Marketeers: Who Killed Brienne Cross?

By on January 11, 2012 in J. Carson Black

Breakaway Media welcomes author and today’s guest blogger J. Carson Black
(This article originally posted on Readers Rule)

My thriller, THE SHOP, has had a checkered career. This book got me the agent of my dreams, one of the best in the business, who could get the undivided attention of every big publisher in New York. She read the book on a plane during a terrible thunderstorm, and told me that reading the book was the only thing that kept her mind off the prospect of the plane crashing. She was positive the book would sell, and sell very well.

But that didn’t happen.

Meanwhile, my husband Glenn and I had built a promotional blog to attract agents and publishers called “Who Killed Brienne Cross”? whokilledbriennecross.com

Putting together “Who Killed Brienne Cross” was a labor of love. We created an alternate reality, adding stories, interviews, photos, and comments over two years’ time. Some of our friends commented, too—and those comments are pretty funny. If nothing else, “Who Killled Brienne Cross” should qualify as a very nice piece of performance art. But I’d be lying if I told you I didn’t yearn to show it off to the world.

Fast-forward to the summer of 2011. Thomas & Mercer, Amazon’s thriller imprint, bought THE SHOP as part of a three-book deal. THE SHOP will be rereleased, newly-edited and packaged, on February 6, 2012.

No longer will we have to find a way to promote the book to publishers.

Now we want to promote THE SHOP to readers.

And so I have this labor of love—I’ll be frank with you, this is my baby—still sitting up there on the Internet, pretty as a picture and twice as sweet, and I’d like to put it to work.

So I’m asking. Readers, fellow authors, entrepreneurs, marketing gurus, publishers, husbands, wives, kids, cute little kittens and puppies. How can we use this site to get the news out about THE SHOP? I’d love ideas, no matter how crazy, off-the-wall, staid, obvious, creative, or scintillatingly brilliant.

UPDATE: The J. Carson Black Author Page on Facebook now features FUN EXTRAS–polls, quizzes, exclusive content, giveaways and more. Polls and quizzes draw from the world of Brienne Cross as found on whokilledbriennecross.com

whokilledbriennecross.com

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